Welcome to the Department of Business Administration, MRCAS, Madurai.
Our vision is to build an iconic BBA in South India, delivering world-class learning at Madurai through a student-driven approach to management education. Inspired by Madurai’s rich business heritage, we prepare students for the digital business era through Business Analytics, Digital Marketing, innovation and experiential learning.
Our educational philosophy focuses on three dimensions of success:
We believe in a student-driven BBA, where learners take initiative, lead activities, transform ideas into action and shape their own professional journeys.
Our commitment is to bring world-class learning to Madurai and develop entrepreneurs, industry-ready professionals and future scholars.
MRCAS Edge goes beyond the University curriculum to offer students all the courses that are needed to enhance their employability in every stream of study. The curriculum is carefully curated keeping in mind the skills needed for employability and the latest industry requirements. The MRCAS EDGE offers a T Shaped approach to learning, where students studying in one stream have the freedom to attend courses offered in other streams. The students are therefore encouraged to take up Value Added Courses (VAC), Skill Based Courses (SBC) and Online Certification Courses (OCC) to gain a multi-disciplinary learning experience. The design and delivery of the MRCAS Edge Programs have been formulated with Advisors from premier Institutions like IIT Madras, TSM and leading multinational corporations.
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Courses/Certification
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Semester I
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Semester II
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Semester III
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Semester IV
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Semester V
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Semester VI
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Value added courses
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Professional Skill Development & Corporate History and strategic Decision Making;
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Personal Branding & Design Thinking & Creative Problem-Solving
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AI in Digital Marketing & Content Writing
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Answer Engine Optimization & AI-Powered Content Creation
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Industry Analytics & Case Lab - 1
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Industry Analytics & Case Lab - II
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Online Certification Courses
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Any course from SWAYAM / Infosys Springboard / Guvi Geeks HCL (Both Disciplinary and Inter-disciplinary)
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The Imfashini Association (TA) has been established, comprising of the students of the Department of Costume Designing and fashion technology. This association aims to keep our students up to date with the prevailing world fashion trends and explore different forms of industrial technology used across the globe in the field of apparel designing and manufacturing technology.
We are also determined to explore the field of green fashion, promoting sustainable manufacturing techniques in the field of fashion technology. Eminent industrial icons would be invited to educate the students by conducting workshops, seminars, conference and creative fashion games. The Imfashini Association also offers additional classes on fashionable saree draping, ornamentation and accessories making, home decor product making, make over workshop etc, to enhance the skills of students. As a part of this association, students will visit boutiques, fashion houses and industrial visits in garment industry provide experience internships with highly scalable industries.
Plan a visit to our college to experience it first hand.